Nissan targeting 10% market share in India by 2016

Nissan is aiming to sell one lakh units in the next financial year.

Updated: Feb 13, 2013, 22:52 PM IST

Hyderabad: Nissan is aiming to sell one lakh units in the next financial year and expecting to close the current fiscal with a sale of 50,000 units, said a top executive of the Japanese auto major.

Takayuki Ishida, managing director of Nissan Motor India, said the company is eyeing 10 percent market share by 2016.

"We are working with a long-term target of achieving 10 percent share in the market by FY16. The current market share is at about 1.6 percent. We have a strategy to grow the market share by expanding the dealer network and rolling out more new models to the market," Ishida said.

Nissan, which operates the sales network through an alliance with Hover Automotive India, currently has dealership network of 90 and will expand it to 300 by the end of FY16, he added.

Replying to a query, he said the capacity of the Nissan's Tamil Nadu facility will be expanded further in two to three years, depending on the requirement.

The facility, which has four lakh units per annum capacity, was jointly set up with French major Renault.

Nissan currently markets six products in India with Sunny and Micra leading the sales.