Yamaha forays into scooter market; launches RAY at Rs 46,000

Last Updated: Saturday, September 15, 2012 - 10:46

Zeebiz Bureau

Hyderabad: India Yamaha Motor unveiled its much awaited sporty and stylish scooter, the all new RAY, in Hyderabad on Friday.

RAY is strategically positioned to expand Yamaha’s share in the Indian market and is priced at Rs 46,000 (Ex-showroom Delhi).

The new RAY has been designed and engineered to answer the needs of this growing class of young female customers who want a scooter that is stylishly designed, compact, easy to use and have a fresh new appeal.

The new RAY offers best in class acceleration, easy handling & maneuverability and good fuel efficiency. It is equipped with an air-cooled 4-stroke 113cc engine with CVT (Continuous variable transmission) that boasts excellent reliability.

The engine achieves good fuel economy in the practical-use speed range, a power output characterized by smooth start-up acceleration and quick passing acceleration and more. The body has fresh, innovative styling based on a design concept of being “Sophisticated & Dynamic,” seat designed with easy leg reach to the ground and ease of mounting in mind, ample storage space and easy to operate center and side stands.

This model will be manufactured and marketed by Yamaha Motor group company India Yamaha Motor Pvt. Ltd. (IYM) and will be available in Plush Pink, Purple Pastel, Shining Blue, Burgundy Bliss, Grey Grandeur and Black Star colors.

First Published: Saturday, September 15, 2012 - 10:46

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