BlackBerry 10 launched; to be available on BlackBerry Z10 and Q10

Finally, the moment of reckoning — the BlackBerry Z10 and BlackBerry Q10 are unveiled

Updated: Jan 30, 2013, 22:33 PM IST

Faizan Nizami

BlackBerry 10 Live Coverage — As it happened

-- And with that comes the end of the BlackBerry 10 presentation. The investors are not too impressed with the unveiling. Stocks of the company, formerly known as RIM, is down 5 percent, and tumbling.

-- Keys says she is more focused on keeping the phone's vision of acute balance between the personal and work. "I really want to bridge the gap between the work phone and play phone," says Keys.

-- Heins says that a global creative director position at BlackBerry is needed. The CEO introduces Alicia Keys who will be filling in the shoes of the new position.

-- Heins announces that all four major U.S carriers — AT&T, Sprint, Verizon and T-Mobile — will carry the Z10. Prices will vary with carrier choices. The phone will be seen in the stores from next month.

-- The montage seems rife with most of the famous apps on other platform. Evernote and Dropbox are featured too.

-- BlackBerry World is shown with a total of 70,000 applications; a number far below the competitors. However, now it has strong selection of apps like Skype, MLB and Amazon Kindle.

-- Now we have the BlackBerry Story Maker, a software that can combine photos and video to make and allow users to make their own films. It has Instagram-like filters too.

-- The Z10 camera looks snappy. Users can tap anywhere on the screen to click a picture, or can move the reticle to change focus.

-- It looks like BlackBerry is beefing up its gaming inventory, with the addition of Angry Birds: Star Wars

-- Looking at the BlackBerry Balance, it allows users to create custom screens, both for work and home.

-- Next up is BBM Video Chat! The video chat includes Screen Share, a feature that allows one user to share his/her BlackBerry screen with another user.

-- The keyboard really looks neat. The predictive text and sentence structure seem to be quite intuitive.

-- The new BlackBerry keyboard seems interesting. Users can use their thumb to slide and flag a messages, delete or focus on other tasks.

-- Something of interest is the BlackBerry Peek; so you're watching the video and want to check your mail. the Peek makes it happen, it seems fluid.

-- It's demo time. BlackBerry Hub is seen working on the Z10.

-- "We heard you loud and clear," says Heins, showcasing the Q10 which has the traditional physical keyboard.

-- BB Z10 has a 4.2-inch touchscreen and Heins states that the phone has deep social network integration.

-- The BlackBerry Z10 is a full touchscreen phone and the Q10 features the company's earlier design build but with a physical keyboard.

-- Finally, the moment of reckoning — the BlackBerry Z10 and BlackBerry Q10 are unveiled

-- Heins announced that Research in Motion is now going to be named BlackBerry!

-- Thorsten Heins, RIM President and CEO, takes to the stage.