New Delhi: After Lenovo and Samsung, handset maker Karbonn is now betting big on virtual reality (VR) and has launched two new smartphones bundled with VR glasses.
The two handsets -- Quattro L52 and Titanium Mach 6 -- are priced at Rs 8,790 and Rs 7,490, respectively.
While the VR headset is available only with these devices, Karbonn plans to launch these as a separate standalone product soon.
"VR is the next big growth area in consumer technology. As per a recent report, the global Virtual Reality market is expected to touch an estimated USD 120 billion by 2020," Karbonn Mobiles Executive Director Shashin Devsare said.
While the technology offers huge growth potential in India with the burgeoning smartphone market, affordability would be key to encourage mass adoption, he added.
"Karbonn's VR glasses are an effort to bring VR technology at disruptive price-points in the under Rs 10,000 bracket. We are optimistic about the consumer response and are confident that Karbonn's range of VR smartphones will be a key cog in bringing the benefits of VR technology to the masses," he said.
The Quattro L52 4G LTE handset features 5-inch display, 1.3GHz quad core processor, 2GB RAM, 16GB memory (expandable upto 32GB), 8MP rear and 5MP front camera and comes pre-embedded with VR loaded games and curated apps.
Mach Six, on the other hand, has a six-inch display, 2GB RAM, 16 GB memory, 1.3GHz quad core processor and 3,300mAh battery.
The VR glasses, made of sturdy ABS plastic fibre, come fitted with bi-convex lenses which augment a video to provide a theatre-like experience, making it a highly useful tool for archiving walk-throughs of popular historical monuments, museums etc.
Users can also create their own VR videos using the pre-embedded VR app on the phone.
Virtual reality (VR) technology immerses the user in a computer-generated simulation of an environment, allowing the user to interact in that world.
The technology is creating a lot of buzz globally with technology giants like Google, Facebook and Microsoft working on creating a unique, immersive experiences for the end-users.
In January, Samsung had launched its VR headset -- Gear VR -- in India for Rs 8,200 to cash in on the niche but growing category.
Lenovo also has said it will sell VR headset for Rs 1,299. At present, it sells the headset bundled with its Vibe K4 Note for Rs 12,499.
Besides, Chinese firm LeEco also plans to bring its VR headset to India later this year.