In an interview with Reema Sharma of Zee Media, Pankaj Dubey, Country Head & Managing Director, Polaris India Pvt. Ltd, shared his views on ultra-luxury bikes, positioning of the Indian Motorcycles among bike lovers and the company's strategy ahead.
Tata Nano Genx comes at a time when the Indian auto market is flooded with hundreds of car models. While the company targets first-time car buyers, college goers and two-wheeler customers who want to upgrade to a four-wheeler, it must bear in mind that its immediate competitors too are well prepared!
The recent judgement by Supreme Court, on acquisition of land between 2006 and 2009 in 65 villages of Noida and Greater Noida, adjacent to the national capital has brought respite to thousands of home buyers besides pushing aside a cloud of uncertainty looming over the real estate sector in that region.