Zee Media Bureau
New Delhi: German luxury fashion company Hugo Boss has announced its new partnership in India with Genesis Luxury.
Currently the brand has two Boss Stores in India, at DLF Emporio in New Delhi and at The Palladium in Mumbai.
Genesis has taken over the existing stores from the previous business partner. Both stores will undergo renovation this summer for a new interior concept.
Speaking on the development, Sanjay Kapoor, Managing Director, Genesis Luxury said “We are extremely happy to partner with HUGO BOSS, one of the most well know luxury brands worldwide”.
“In Genesis we have found the perfect partner to further expand our retail business in India,” commented Ingo Hesse, Managing Director Middle East & India at Hugo Boss”.
Genesis currently brings together a diverse range of brands such as Burberry, Bottega Veneta, Canali, Giorgio Armani, Emporio Armani, Armani Jeans, G-Star Raw, Jimmy Choo, Michael Kors, Paul Smith, Tumi and Villeroy & Boch.
Hugo Boss offers menswear, womenswear, kidswear ranges, as well as licensed fragrances, eyewear, watches, children's fashion and home textiles.