Mumbai: Energy major Reliance Industries, India's most valued company that also runs supermarkets, plans to enter the fast-food business next year, a newspaper reported on Monday.
The company, controlled by Mukesh Ambani, India's richest man, is exploring a model on the lines of international chains McDonald's Corp and Dominos Pizza, with a standardised menu and delivery service, the newspaper said.
Ambani has appointed Rishi Negi, chief operating officer of multiplex operator Fame India, to develop the quick service restaurant concept within 3-4 months, it said, citing two unnamed company executives.
"The company is looking at anything suitable for Indian palate, be it Chinese, Italian or Indian cuisine," it quoted one executive as saying.
Reliance has shortlisted Delhi, Mumbai and Bangalore as the tentative locations to launch the business, it said.
Its subsidiary Reliance Retail operates around 1,146 multi-brand outlets across the country through chains such as Reliance Fresh, Reliance Super and Reliance Mart, it said.
The newspaper said a Reliance spokesman declined to comment and reporters could not immediately reach company officials.
First Published: Monday, December 12, 2011, 10:27