New Delhi: Google is planning to acquire messaging app company WhatsApp, according to the website, Digital Trends.
Reports suggest, that internet giant Google is negotiating a deal price and this could be Google's next billion dollar acquisition.
While the deal started four or five weeks ago, we’ve been told that WhatsApp is “playing hardball” and jockeying for a higher acquisition price, which currently is “close to” $1 billion right now, the website wrote.
The report also said that Google “can't afford the time to rebrand and rebuild a competitive messaging app at the risk of entering the game too late—or, it needs to be able to work off the platform WhatsApp has already established and use this technology (and sensically, the user base) to fill out the purported Babble.”
WhatsApp is consistently the number one paid app in more than 100 countries with a user base size spread throughout more than 100 countries and 750 mobile networks.
First Published: Monday, April 8, 2013, 17:58