Most Facebook users ‘taking pause’ from social media site, finds study
Sydney: Facebook users are taking a break from the world’s biggest social networking site for weeks at a time due to too much drama, boredom and scads of irrelevant information, a new US study has found.
A report from the Pew Research Center’s Internet and American Life Project found that some 61 percent of Facebook users had taken a pause of at least several weeks for myriad reasons.
According to news.com.au, yet the use of Facebook, whether constant or not, is pervasive in America.
The study found that of the Americans who use the Internet, 67 percent are on Facebook. That compares with 20 percent who use LinkedIn and 16 percent who are on Twitter.
The study found that but users do come and go, some temporarily, and some for good.
Twenty percent of those with Internet access said they used the site at one point, but no longer do.
By its own count, Facebook Inc. has 1.06 billion users worldwide who check in at least once a month. This includes millions of duplicate and fake accounts. More than 150 million users are in the US, the report said.
The study found that nearly 20 percent of Americans said that they were simply too busy with their own lives to follow the constant stream of status updates, George Takei quotes and baby photos.
Privacy and security concerns, which have received plenty of media coverage, were low on the list.
Lee Rainie, director of the Internet and American Life Project said privacy is more of a big policy question that people do not concern themselves with day-by-day. Rather, people are contemplating how they spend their time and allocate their attention.
According to the study, while people do take Facebook breaks, Internet users are logging in more frequently than ever.
Among other interesting tidbits, 59 percent of Facebook users said that the site is about as important to them as it was a year ago.
Nearly 12 percent said Facebook is more important to them than it was a year ago and 28 percent said it has become less important.
Some eight percent said that they took a break from Facebook because they were spending too much time using it.
The study found that 69 percent said they plan to spend the same amount of time on Facebook in the coming year, whereas 27 percent said that they plan to spend less time on the site and 3 percent, more time.