London: Opposition leader Ed Miliband on Sunday led calls for revision of media ownership rules to prevent concentration and abuse of power in Britain, where Rupert Murdoch's embattled group came out with another apology promising to make amends in the aftermath of the phone hacking scandal.
Labour leader Miliband articulated a growing opinion when he said that Murdoch wielded too much power through his holdings in the press and television industries.
His comments found support from Deputy Prime Minister Nick Clegg who also sought a re-examination of media policy to ensure plurality and prevention of concentration of power in the hands of an individual or a group.
Under incessant political attacks, News International, the British arm of Murdoch's News Corp. placed another advert in a number of Sunday newspapers, declaring that there should be "no place to hide" from the police investigation into phone hacking.
Headed 'Putting right what's gone wrong', the advert states that the company will cooperate fully with the probe and pay "compensation for those affected" and that the organisation was "committed to change".
The advert came a day after the company printed apologies in national newspapers, for the wrongdoings and unethical practices adopted by journalists of the now closed News of the World.
Miliband demanded cross-party agreement on new media ownership laws that would cut Murdoch's current market share, arguing that he has "too much power over British public life".