Mumbai: Jet Airways on Tuesday said it has tied up with six new partners in retail, travel and publishing segments for its frequent flyer programme JetPrivilege.
"The partnership will help the private airline offer high value propositions to customers," Jet Chief Commercial Officer Sudheer Raghavan said in a release.
In the retail category, JetPrivilege has partnered with Purplle.Com, an integrated beauty and grooming online store as well as with HighStreetLabels.In, an online shopping destination that offers customers a range of contemporary apparel, handbags, footwear, accessories, the release said.
As part of the deal, JetPrivilege members can earn five JPMiles for every Rs 100 purchase from these two portals, it said.
The company has joined hands another leading premium fashion retail brand, Chic Outlet Shopping, to enable JetPrivilege members shop luxury brands and earn JPMiles, the release said.
In the retail category, Jet has forged a partnership with Gili, a jewellery brand. Jet has also joined hands with a car rental agency, Fortune India and Outlook Group for the programme.