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Panasonic Strengthens Foothold in India: Inaugurates New Manufacturing Unit as ‘eco ideas’ Factory

-- Panasonic’s first ‘eco ideas’ Factory in India, spread across 76 acres inaugurated by Haryana Chief Minister- Bhupinder Singh Hooda

-- Investment of 200 million USD from 2010 to 2015

-- Provide employment to 1,500 people in the first phase and over 2,000 in the second, by 2018


Panasonic India announced the expansion of its presence in India with the opening of the first model ‘eco ideas’ Factory in India – the company’s latest initiative to showcase best practices in sustainable manufacturing and raise level of eco consciousness in the community through outreach activities. With the opening of this manufacturing unit in India, Panasonic reiterated how localization is the key for the company’s growth and its commitment in India. This factory promises not just state-of-the-art manufacturing of high-tech products, but also brings much-needed employment, economic growth, and social benefits to the region. In addition to creating hundreds of jobs, vocational trainings will be offered to improve the technical skills of the people working in and around the Jhajjar facility, helping them increase their employment opportunities.

The factory was inaugurated in the presence of dignitaries like Honorable Chief Minister of Haryana Bhupinder Singh Hooda, Shri. Pradeep Jain ‘Aditya’ Minister for Rural Development, Naresh Kumar Sharma (MLA, Badli), Mr. Randeep Singh Surjewala (Industry Minister), Shri Deepinder Hooda, Member of Parliament, Mr. Pradeep Puri, CEO of Model Economic Township Company Limited, Mr. Rajeev Arora, Joint Secretary, Ministry of Commerce and Mr. Tarun Bajaj, Managing Director of Haryana State Industrial and Infrastructure Development Corporation (HSIIDC) for gracing the occasion along with senior representatives from Panasonic.

The new Panasonic India Group facility, located at Dadri Toi in Jhajjar Haryana, will implement a wide range of eco initiatives, including development of technologies to support a zero-carbon lifestyle and the adoption of sustainable business practices across the entire company. Panasonic Technopark is designed with various green features, which include a 28.29 KWp solar modules installation at the rooftop of the office, entrance canopy and car park to reduce carbon dioxide (CO2) emissions, and a 100% water recycling system, as a sustainable water provision. As part of the factory’s sustainable manufacturing, the company will implement initiatives that focus on 3 key areas, which include CO2 emissions reduction, waste management and recycling, and chemical substance usage.

The construction of the manufacturing unit commenced in April 2011 and has an initial manufacturing capacity of over 1,000,000 sets of air conditioners, 400,000 sets of washing machines and 25,000 sets of welding and cutting machines per annum. These environmentally friendly products are catered to the domestic market and the manufacturing unit will be providing employment to approximately 3,500 staff by 2018. Panasonic shall focus on making India a manufacturing hub and will export products from India to other markets like Middle East and Africa region. The percentage of export of products manufactured at Technopark will be 5% by 2013 and 20% by 2015.

At the factory inauguration, Panasonic India announced its commitment of making “environment” central to all business activities in line with the regional ‘eco ideas’. These actions have been divided as 1) ‘eco ideas’ for Lifestyle - achieving green lifestyles to enrich Indian people’s lives through activities promoting energy saving eco products, developing new comprehensive energy and environment solutions business and expanding Eco Learning Programme; 2) ‘eco ideas’ for Business-style - reducing environmental impact through Green manufacturing and CO2 emissions reduction.

Mr. Daizo Ito, President, Panasonic India commented, “Panasonic has been known for making everyday life simpler, more convenient and more energy efficient. Today’s opening of this factory will fuel our first priority goal in India of doubling Panasonic’s revenue in fiscal 2012-2013. We plan to achieve this by focusing on three core strategies: pursuing our company vision of becoming the No. 1 Green Innovation Company in the Electronics Industry by 2018, integrating Indian expertise into our product design and manufacturing processes, and increasing focus on rural development to ensure that Panasonic India performs as a responsible corporate entity contributing to the equitable growth of the entire Indian society.”

Present at the launch, Shri Bhupinder Singh Hooda said, “Panasonic has demonstrated its strong commitment in contributing to the country’s efforts in environmental protection. Indeed, the newly established ‘eco ideas’ Factory is a prime example of a manufacturer taking stewardship of its processes and products to mitigate any detrimental environmental impact. We hope such efforts will spur even more manufacturers to do the same and this will lead to the overall development of this area as well as the country especially in terms of providing employment to so many people.”

Panasonic ‘eco ideas’ brand ambassador Dia Mirza said, “Environmental deterioration is prevalent not only in India, but also in many other parts of the world. The choice is ours to reduce the impact of this alarming trend and ensure environmental sustainability. Eco ideas and eco activities have been a core focus in Panasonic. I am sure that through this ‘eco ideas’ Factory and eco learning activities being conducted, Panasonic will successfully be able to play an effective role in changing mindsets and driving individuals to assume greater environmental responsibility in their communities.”

Six Panasonic ‘eco ideas’ Factories have been set up in the Asia Pacific region this far. In addition to Panasonic India’s Technopark, Panasonic Asia Pacific has established Panasonic Vietnam Group at Thang Long Industrial Park in Vietnam, Refrigeration Devices Company in Singapore, Home Appliances Company in Thailand, AVC (Audio Visual Components) Networks Company in Malaysia and Lighting Company in Indonesia. Panasonic will further promote environmental sustainability initiatives and its commitment to contribute to a greener society.

Panasonic Corporate Vision

Panasonic has a vision to become the No. 1 Green Innovation Company in the Electronics Industry by 2018, when Panasonic will celebrate its 100th anniversary. Panasonic aspires for global excellence as a Green Innovation Company, encompassing two goals: Green Life Innovation to realize green lifestyles to enrich people’s lives and Green Business Innovation to bring forth innovation in our business styles.

About Panasonic Corporation

Panasonic Corporation is a worldwide leader in the development and manufacture of electronic products for three business fields, consumer, components devices, and solutions. Based in Osaka, Japan, the company recorded consolidated net sales of 7.85 trillion yen for the year ended March 31, 2012. It aims to become the No. 1 Green Innovation Company in the Electronics Industry by the 100th year of its founding in 2018.The company's shares are listed on the Tokyo, Osaka, Nagoya and New York (NYSE:PC) stock exchanges. For more information on the company and the Panasonic brand, visit the company's website at http://panasonic.net/

About Panasonic India

Panasonic makes available in India its wide range of consumer electronics and home appliances like LCD Plasma TVs, DVD players, home theatre systems, cameras, camcorders, car audio systems, air conditioners, washing machines, refrigerators, microwave ovens, automatic cookers, vacuum cleaners and the like. The company has a workforce of about 12,650 in India and an estimated turnover of Rs 10,000 crores in FY 2012. For more information on the company and the Panasonic brand in India, please visit http://panasonic.co.in .


Date :
12-12-2012 02:52 PM


Contact :
Richa Sethi, Panasonic India, +91 9560498765
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