Panaji: The Raghu Dixit Project, a folk music group joined hands with People for the Ethical Treatment of Animals (PETA) to mark the World Music Day today, propagating the message against caging animals in zoos.
"The Raghu Dixit Project members Raghu Dixit, Gaurav Vaz and Parth Chandiramani have features in PETA`s brand new advertisement," PETA-India said in a statement.
The caption in the advertisement reads, "No More Cages! Say No to Zoos! The Raghu Dixit Project wants people to know that animals suffer immensely when they are locked in cages and tiny exhibits at zoos," it said.
The ad has been shot by noted photographer Waseem Khan, while the outfit styling was by Ashwini Sashidhar. Hair and make-up were done by Hitesh Naik.