Charlie Hunnam is face of Calvin Klein's new fragrance

London: 'Sons Of Anarchy' star Charlie Hunnam has been announced as the face of Calvin Klein's new fragrance

The 34-year-old actor fronts the brand's new ad campaign for Reveal Men, which is described as having notes of pear brandy, crystallised ginger and golden amber, and is set to be released next February, reportedly.

Hunnam who said he loved the luxury and glamour of the campaign shoot which was a world away from filming a movie in some less than welcoming locations.

"Everyone always thinks the film business is so glamorous, and it really isn't at all. Most of the time I'm up at 5 am working outside in the beating sun from sunrise to sunset in some dusty hell of a location.

"I mean, I love the business, but it's not at all glamorous. The fashion and fragrance (world) is all about capturing the idea of aspirational living, the most extreme luxury and glamour that life has to offer," he said.