London: The editor of ‘Jackie’, a popular Dutch women’s magazine, has been forced to apologise after a fashion item in its latest issue used a racial expletive to describe pop star Rihanna.
The use of the offensive street slang had generated accusations of racism in the fashion and music world particularly in the US, where the singer is based.
Eva Hoeke, the magazine’s editor, was required to issue a statement apologizing to the singer, who is famous for performing in provocative and skimpy costumes.
“This should never have happened,” the Telegraph quoted the editor as saying.
“It was stupid and naive to think this was an acceptable form of street talk – you hear it all the time on the radio and TV – then your ideas about what is normal shift,” she said.
The magazine article was a piece on how mothers could dress their daughters like pop stars and recommended Rihanna-style outfits as long as they were not “half naked” because of the cold Dutch winters.
“She’s got street cred, a ghetto ass and a golden throat,” the article said.
“No to the big sunglasses and the porn heels, and yes to the tiger print, pink shizzle and everything that glitters. Now let’s hope she won’t beat anybody up at day care.”
Rihanna had herself intervened on Twitter on Tuesday and slammed the article.
“I find you disrespectful, and rather desperate!!,” she tweeted before adding, “Well with all respect, on behalf of my race, here are my two words for you ...---- you,” Rihanna had tweeted.