Havaianas collaborates with Mara Hoffman

Zee Media Bureau

New York: Havaianas, the world’s most stylish and comfortable flip-flops, is teaming up with fashion designer Mara Hoffman for an explosion of colors and patterns this spring.

The Havaianas + Mara Hoffman Collection will feature four signature prints from Hoffman’s Resort 14 collection, inspired by the mysticism and mythology of India that fit perfectly with the colorful, care-free Brazilian lifestyle. The flip-flops are bursting with bright colors and a bohemian vibe, making them an absolute must-have for the summer.

“Collaborating with Mara Hoffman was a natural fit for the brand,” said Marcio Moura, US President of Havaianas. “Her eclectic designs embody a sense of spontaneity, which has been a key factor for Havaianas for the past 50 years.”

"I`ve been a huge fan of Havaianas for years so it was an amazing opportunity to see them in some of my favorite prints. It was a natural collaboration because both brands truly embrace beach culture in a fun and colorful way,” said Mara Hoffman.

Launching in April of 2014, the Havaianas + Mara Hoffman Collection will be available in four different styles and will retail for $44. In addition, each style will feature a special pin on the straps. The collection will be available

By continuing to use the site, you agree to the use of cookies. You can find out more by clicking this link