Most British women wish to be wrinkle free

London: A majority of British women want to maintain youthful look, says a study.

The research conducted by discount voucher site reveals that 71 percent of women actively look for products with anti-wrinkle ingredients, reports

Most said they wanted to preserve their skin and keep it tight and fresh for as long as possible.

Dark eye circles were a problem for 59 percent of the women.

“It’s interesting to see that anti-ageing is a big consideration for a lot of people. It shows women want to look after their skin and their beauty routine can help them do that,” said a spokesperson for


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