Zee Media Bureau
Delhi: Western dresses are swiftly changing Indian lifestyle. But people still prefer to don the traditional garb on a special occasion. Designer Pooja Sabharwal is giving a new look to the ethnic dress to appeal to the young generation
The colour palette is festive with thread work and motifs borrowed from traditional textiles. There is a generous use of sequins and pearls. The textiles used in the collection also reflects the diversity in Matka, Chanderi, chiffons and woven yardages along with borders from Banaras.
Traditional Indian silhouettes have been contrasted with Avant Garde drapes, which in turn emulated the drapes of Indian saris, creating an interesting cross current of form. Traditional A - line and tent shapes merged with slimmed and restrained volume in the lower torso. The collection also has structured jackets, which layered with Kalidar (paneled) inners and flared Palazzos.
Pooja Sabharwalis started at the age of 21. And since then there has been no turning back for her. She went ahead establishing a manufacturing factory in Okhla.