Local artistes propagate govt schemes to save their art

Bhopal: Local artistes in Madhya Pradesh have found a new way to keep alive their traditional songs and folk tales - propagation of government schemes.

50-year-old Dileep Masoom and his wife, folk artistes for the last two decades, have tied up with the song and drama division of the Central government to propagate social welfare schemes and new Acts like RTI and Domestic Violence.

"We slowly noticed that our traditional folk art and dances were losing prominence amongst people because of the lack of a proper stage. Now, we propagate welfare schemes and laws like RTI through our songs and plays in interior areas and villages," Masoom said.

This helps to keep alive our historical art form and also aids public information campaigns, he said.

Masoom and his wife Madhu are now presenting more than ten shows at various panchayats and local markets in the state.

"The local artistes bring a unique flavour to government sponsored programmes and increases their reach to a larger population. We recruit such artistes under the aegis of the song and drama division which helps both of us," Ajay Chaturvedi, Joint Director of information (Bhopal), said.

The artistes are briefed about the salient features of such schemes which they deliver to the public in their language laced with entertainment form like `qawwali` and folk songs, he said.

Almost 15-16 artiste troupes are operating in various parts of the state and are paid emoluments for each show and render their shows in Baghelkhandi, Bundelkhandi and other local languages.


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