Dimple Kapadia tackles new age promotions in style

Last Updated: Thursday, November 21, 2013 - 21:25

Mumbai: Film promotions weren`t a big deal during her prime but veteran actress Dimple Kapadia seems to have taken a cue from new age actors to spread a buzz about her forthcoming film `What The Fish` innovatively.

Mumbai: Film promotions weren`t a big deal during her prime but veteran actress Dimple Kapadia seems to have taken a cue from new age actors to spread a buzz about her forthcoming film `What The Fish` innovatively.

The film releases Dec 13.

Keeping in mind the film`s quirky plot and its quirkier title, Dimple wanted to keep that alive on-ground. So, she has decided to remain in her look from the movie throughout its promotions. From peculiar cotton saris to a specific glass frame on a hanging neck chain - she will wear the look wherever she makes an appearance.

Dimple also came up with the idea to take the `fish` with her for the promotional campaigns.

Director Gurmmeet Singh says Dimple`s on screen character Sudha Mishra has a "trademark style, look and obsession".

"The obsession being Mishti the fish, who plays a crucial role in the film. So after Dimpleji`s suggestion, the entire team thought it was only fair if her on screen avatar was brought on ground along with the beautiful pet for promotions," Singh said in a statement.

IANS

First Published: Thursday, November 21, 2013 - 21:25

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