Mumbai: Low-key promotions for ‘Talaash’ have worked in its favour, the movie`s lead actor Aamir Khan believes. He says the hype around the film shows it has been marketed well.
"I think what we had planned for the marketing was a good plan and we have moved according to the plan," the 47-year-old said here Thursday at a special screening of the film.
"Now when the film releases, the hype that I see around the film indicates that the hype is not low it is very high actually. I am very happy with the promotions," he added.
As part of the promotions, Aamir made an appearance on TV show "C.I.D." and also on a Star Plus special.
"Both ideas were mine. `C.I.D.` also and the interaction with Star Parivaar. I really enjoyed talking to them," Aamir said.