Malayalam film`s success to be celebrated in Dubai
Dubai: The 100th day celebration of the superhit Malayalam film `Salt N` Pepper` will be held here with a concert by Avial, a popular band from Kerala.
Award-winning actress Shweta Menon and Baburaj, who star in the film, will join director Aashiq Abu and the Avial team for the musical evening.
Composer Bijibal, whose songs for `Salt N` Pepper` are a hit in Kerala, will also perform at the event on Thursday, accompanied by Neha Nair, an upcoming singer who has a strong fan-following in the state.
`Salt N` Pepper`, arguably the first "food movie" of Malayalam cinema, is a romantic comedy that also stars Lal, Asif Ali and Mythili.
The film has been lapped up by the youth and family audience in Kerala, organizers of the event said. `Salt N` Pepper` surprised traditional film pundits with its success and has set a new trend in the industry, opening doors to new experiments ? once a trademark of Malayalam cinema.
Popular as Kerala`s first global rock band, Avial performed for the closing credits of the movie with their song Anakallan.
Avial takes its name from the eponymous south Indian dish ? to highlight the mix of music flavours that the band brings ? Malayalam folk with alternative rock. The event is being organised by WE TV Middle East, the youth channel in the bouquet of Malayalam Communications.