SRK launches videogame to promote `Ra.One`

Mumbai: Bollywood actor Shah Rukh Khan launched a videogame to promote his upcoming sci-fi movie `Ra.One` in Mumbai on Monday.

After launching the game `Ra.One genesis`, SRK said that the film touted for being the most expensive movie made in Bollywood, was a modern day entertainer and would attract people from all age brackets.

Commenting on the game and this unique method of movie promotion, Khan stressed that this medium was the future.

ANI