JustBooks woos book lovers in Kochi

Updated: Dec 04, 2011, 19:22 PM IST

Kochi: India`s first and largest community library chain JustBooks has opened its first branch in Kerala, at Panampilly Nagar here, with 10,500 books.

All the books have RFIDs (Radio Frequency Identification Devices) for tracking their whereabouts, ensuring access to thousands of members, a first for an Indian library, Alex Joseph, a franchisee of JustBooks, said.

The library chain has branches across six cities, namely Mumbai, Bangalore, Pune, Hyderabad, Mysore and Mangalore.

JustBooks gives its member access to over 5 lakh books across 39 categories, the popular ones being fiction, cookery, romantic, literature and management.

Incubated at the N S Raghavan Centre for Entrepreneurship Learning (NSRCEL) of IIM, Bangalore, JustBooks is managed by its parent company, Strata Retail and Technology Services Private Ltd.

JustBooks also offers a range of value added services, such as free delivery at the doorstep, personalised reading recommendations and the luxury of maintaining a personal read-next-register to queue up titles that a member wishes to read.

Branches in Delhi, Kolkata, Chennai and other major cities and towns across India are on the anvil.

PTI

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