Beyonce Knowles hits back on Pepsi criticism

Updated: Jul 11, 2013, 18:51 PM IST

Washington: Beyonce, who has come under heavy fire for singing a 50-million-dollar-promotional deal with Pepsi after playing a big role in Michelle Obama`s Let`s Move fitness campaign, has now slammed her critics.

Similar to Coca-Cola, Pepsi has been criticized for targeting kids with drinks that, when consumed in excess, have bad effects on health, the Huffington Post reported.

The 31-year-old told Flaunt that Pepsi is a brand that she`s grown up seeing her heroes collaborate with.

Beyonce said that the company respects musicians and artistry and that`s he wouldn`t encourage any person, especially a child, to live life without any balance.