London: Cheryl Cole has teamed up with cosmetics giant L’Oreal to create a limited edition of her first ever lipstick, from the Color Riche range called ‘Red Passion’, to raise money for her charity.
The lipstick is pegged at 8.16 pounds each and a pound from every sale will go to the The Cheryl Cole Foundation in aid of The Prince’s Trust.
Cole said that she was ‘thrilled’ to be able to not only create her own lipstick but to help charity at the same time.
“I love wearing lipstick as it is makes me feel glamorous whatever the occasion. I chose this iconic luxurious, red shade as it is the perfect dramatic accessory,” the Daily Star quoted her as saying.
“I am so thrilled the funds raised from my L’Oréal Paris lipstick can make a difference to people’s lives through my foundation with The Prince’s Trust,” she said.
Cheryl said that a lot of thought had gone behind choosing the shade of the lipstick as she wanted to pick one that would suit everyone.
“When selecting the shade I chose one I felt would flatter most hair and skin types, and is the red that everyone wants in their make-up bag,” she added.
“I will be wearing my L`Oréal - Our Company Paris Color Riche ‘Red Passion’ lipstick with minimal make-up and a touch of mascara to compliment the intense colour,” she added.