London: Coleen Rooney, wife of Manchester United footballer Wayne Rooney, will be the new face of fashion retailer Littlewoods.
Coleen has signed an ad contract with Littlewoods.
The 24-year-old mother will appear in a TV and online ad campaign for Littlewoods this autumn.
The contract is worth 4.5 billion pounds.
“The role is a perfect match in enabling me to select and wear my favourite styles as well as share my ideas on how to carry off the season’s new trends,” a news daily quoted Coleen as saying.