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David Beckham to launch new fragrance

David Beckham will launch a new men`s fragrance ‘David Beckham Homme’ in September.

London: Ace footballer David Beckham will launch a new men`s fragrance ‘David Beckham Homme’ in September.
The soccer star, who has already released a range of scents with fashion designer wife Victoria, has been working on the perfume with cosmetics brand Coty Beauty. "David Beckham Homme is a strategic launch for us and represents a key new orientation for the David Beckham fragrance brand - getting back to the male roots of the brand, enhancing David as an athlete and an aspirational man and building a new pillar to the David Beckham franchise," contactmusic.com quoted Steve Mormoris, senior vice president of global marketing for Coty Beauty, as saying. "It brings a lot to Coty Beauty as we don`t have many iconic male brands, so this brand is and remains strategic for us. We are ambitious, and we want a new hit," Mormoris added. The scent will have citrus, ginger, pine and fiery pepper, a heart of cashmere wood, leather and rosemary, and a dry down of mahogany wood, patchouli and skin musk. IANS