London: Emma Watson’s photographs for Lancome campaign show that she has left the days of ‘Harry Potter’ far behind.
The 21-year-old actress, who played the schoolgirl sidekick of boy wizard Harry Potter in the franchise for almost a decade, appeared every inch the sophisticated starlet, perfectly polished with scarlet lips and slicked back hair, the Daily Mail reported.
The photographs, taken by Mario Testino, will be used to promote Rouge In Love, a new range of 24 lipstick colours to go on sale in February 2012.
A behind-the-scenes film has been posted on YouTube showing the star posing for the legendary photographer on set.
Concept drawings from a future ‘Rouge In Love’ campaign were also leaked last week, giving a taste of things to come.
She was signed by Lancome in a six-figure deal in March this year, and has since starred in film and print adverts for the brand’s Tresor Midnight Rose fragrance as well as campaigns for Lancome’s skin brightening serum, Blanc Expert Derm-Crystal.