Gujarat inspires designers at Wills India fashion week
New Delhi: The culture of Gujarat was on full display on day One of Wills India Fashion Week AW 2012 with designers Anupama Dayal and James Ferreira showing their collections inspired by the essence of the state.
Dayal`s show began and ended with a folk musician playing on his sarangi. Her collection titled `Surat and Spice` showed the magnetic appeal of Indian fabrics. It was built upon the port town of Surat, which was the hub of textile action from 16th to 18th century.
A remixed medley of folk songs played in the background as models sashayed down the runway in colourful dresses, gararas, flanked with pashmina shawls and sneakers with colourful laces.
"My collection is all about how the Western world looks at Surat. It is a deeply researched collection underneath the playful surface. There are lot of modern touches to make it relevant.
"I have teamed up ethnic wear with sneakers to show the relevance of the designs. The musician added to the collection as it successfully brought out the Gujarati feel in the designs," Dayal said.
Ferreira`s theme was also Gujarat. His collection boasted of satin and chunri printed gowns, jumpsuits, dresses teamed with black shiny ankle length boots and woven jackets.
"Gujarat is the theme of the my collection this year and it is the theme of many more designers. My collection is all about bright colours and prints.
"I am so happy that India is becoming the inspiration for us all. I have taken the feel of Gujarat and made it contemporary. The USP of my designs is comfort and wearability," Ferreira said.