Jordan’s perfume dumped by a retail chain

Updated: Jun 15, 2010, 13:40 PM IST

London: Glamour model Katie Price a.k.a Jordan’s perfumes have been ditched by retail chain Superdrug after it was reported that Indian workers making the bottles were paid just 2.05 pounds a day.

The fragrances called ‘Stunning’ and ‘Besotted’ were being bottled at the Pragati factory in Gujarat. The labourers were getting paid below India`s minimum wage, reports the Sun.

Glassworkers should earn at least 2.25 pounds a day.

According to experts, a daily wage of 141 rupees does not even properly cover the cost of food.

Superdrug sold Jordan’s perfumes at 19.99 pounds for a 50ml bottle plus gift sets.

“We have a robust ethical trading policy,” spokeswoman Sara Wolverson said.

Jordan spokesman, however, said that the contract with Indian company was withdrawn and the production has been switched to UK.