Katy Perry to launch signature perfume

New York: Katy Perry is all set nto launch her signature fragrance, `Purr by Katy Perry` and is confident that it will be liked by her fans.

The `California Gurls` hitmaker has teamed up with fragrance firm Firmenich to create the scent, which includes peach nectar, apple, green bamboo, jasmine blossom and vanilla orchid as its ingredients and will be launched in November, WWD.com reported.

"There are amazing fragrances backed by other celebrities, but what I`m bringing is not like any other. It wasn`t just like, `I love gardenias.` That would have been the easy route. I really wanted to develop a scent that was completely unlike anything I`d smelled before and not one that smelled like a knockoff of another scent. I`d never want to do anything `just because`," Perry said.

The 25-year-old star admits that she wanted to have her own perfume because she is a big fan of fragrances herself.

"I have about 50 fragrances and I`m intrigued by the mystique scent has. I saw a lot of my peers getting into this world, and, as with my music, I thought I could bring my touch to the category and make it competitive," Perry said.

"I`m a very lyrical-based person, and the whole `purr` thing kept coming back - the sound is in perfume, perfect, even Perry if you say it a certain way. It just seemed logical. The hardest part was keeping it under wraps for a year during the development process. I kept wanting to tell someone," she added.

Bureau Report


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