Delhi: Chhabra 555, one of the largest retailers of Indian ethnic wear for women, in association with actress Lara Dutta, unveiled their festive collection titled "Lara Dutta-Chhabra 555".
Lara Dutta, a distinguished name in the Indian film and fashion industry, has now forayed into the niche ethnic wear space. This premier designer collection is the first of many, which she had planned to launch under her designer label in association with Chhabra 555. Each piece has been individually handcrafted by her, keeping in mind the demands of the contemporary woman. Subsequently, weavers and karigars of Chhabra 555 have spent laborious time and effort to make these timeless creations. Over three months have been spent on making sure each piece attains the perfection which has been envisaged.
The collection, consisting of 47 designs, had been conceived keeping in mind the intention of providing sophisticated elegance at affordable prices. The ensembles range from traditional Benarasi silk to contemporary net sarees; from delicate Lucknavi Chikankari sarees to flowing Jaipuri Bandhanis. The colour palette also encapsulates the designer’s muse, with extensive usage of hues of coral, red and midnight blue.
The price range of the collection is Rs. 15,000 to Rs. 60,000.