London: American fashion designer Marc Jacobs has confirmed the end of his range Marc by Marc Jacobs.
It was first rumoured last week that the diffusion line was set to be discontinued, reported Femalefirst.
Marc, 51, who founded the spin-off label with Robert Duffy in 2001 to provide customers with a more affordable range said, "In a sense, we're starting at the beginning. The intention now is no different than when Robert (Duffy) and I started Marc by Marc Jacobs.
"We believed that fashion could exist at lots of different prices... It wasn't supposed to be a second line or the poor-relative-of. I think as myself as a fashion customer, and I know on a daily basis I will wear everything from American Apparel to Adidas to Marc Jacobs to Prada. I love that mix of things, that high and low, that rich and poor, all of those contrasts, the everyday and the extraordinary," he said.