Sadie Frost fronting Fashion Targets Breast Cancer 2011 campaign

Updated: Apr 09, 2011, 17:14 PM IST

London: Sadie Frost is the new face of this year’s Fashion Targets Breast Cancer campaign.

She is leading the collection of fashionable celebrities advertising FTBC`s clothes.

The designer and actress is joined by Cat Deeley and Doctor Who’s Karen Gillan, who are also modelling this year’s range of clothes.

The annual Fashion Targets Breast Cancer campaign, started by Ralph Lauren in 1994, has become as much a part of the fashion calendar as the Clothes Show, with big names fronting the campaign every spring.

The campaign aims to raise more than 1million pounds for Breakthrough Breast Cancer.

“Fashion is such an important part of who I am, so I love that I am able to use my passion to support a worthwhile cause like Fashion Targets Breast Cancer,” the Daily Mail quoted Sadie Frost as saying of the campaign.

ANI