London: If women can use padded bras to enhance their assets, why can’t men?
The new Shock Jock Flirt Boxer and Brief look like any other underwear but actually add two inches to a man’s anatomy. The pants come with an in-built ``Active Shaping Technology Cup with authentic looking male features.``
“Guys want underwear that looks natural, feels great and makes them feel confident,” a daily quoted designer Andrew Christian as saying.
He also designs pants called Flashback that give men an, apparently desirable, ``bubble-butt`` look.
Men can buy the pants for 27 pounds.