Witherspoon new face of Swedish clothing company

Updated: Aug 26, 2011, 08:37 AM IST

London: Actress Reese Witherspoon has been roped in as the new face of Swedish clothing company, Lindex.

Witherspoon will front the fashion chain`s autumn advertising campaign to promote the label`s launch of the California Denim collection.

"I have always loved denim and knitted garments which can be mixed and matched. The collection fits my lifestyle because I think it`s sophisticated enough to go to a business meeting but also casual enough to be at home with your family," dailystar.co.uk quoted her as saying.