Rihanna’s debut TV show axed for poor ratings
London: Rihanna’s TV debut has been cancelled following its poor showing amid claims that the production of the show was a “nightmare.”
The 24-year-old singer was the star and executive producer on Sky Living Show ‘Styled To Rock,’ where wannabe designers competed to make a festival outfit for their idol.
However, the ‘Umbrella’ hitmaker made just 3 appearances on the show – including the final, where she picked up the winning outfit.
But despite her friends Cheryl Cole, Kanye West and Katy Perry guest starring in the show, it was scrapped after ratings fell below 79,000, the Daily Mail reported.
However, the TV show - presented by fashion designer Henry Holland and Nicola Roberts of Girls Aloud – has been sold to the US Style Network without Rihanna on board.
“Scheduling all these popstars with our filming schedule was a nightmare,” a source said.
“Rihanna’s diary was manic, and to be honest, after it struggled for viewers it was always going to be difficult to get her to agree to do another series,” the source said.
During filming, the hip hop artist sparked concern for her health when she scrapped a 10-week trip to the UK for work – forcing a planned appearance on the programme to be rescheduled.
“It is far too early to make a decision if the show would return for a second series,” a Sky Living spokeswoman said.
“After every big launch, we undertake extensive research with our customers, and will make a decision when we evaluate the results,” she said.
More from India
More from World
More from Sports
More from Entertaiment
- Tweets on Yakub Memon: Salman being targeted for his celebrity status, says Salim Khan
- Richa Chadha turns Persian Empress for Reynu Taandon's show
- J J Abrams broke his back helping injured Harrison Ford
- Jaya gives Rs 6 lakh assistance to ailing Tamil folk singer
- Watch: Peppy wedding song 'Tutti Bole Wedding Di' from 'Welcome Back'!