New Delhi: Akshay Kumar's promotional gimmick for his upcoming flick `Baby` on social media has created a palpable interest in the viewers.
The idea to reveal the `Baby` team members has been adopted by the filmmakers as a unique way to generate interest among the movie goers. And hence Akshay has been actively promoting his film on micro-blogging site Twitter.
After introducing his and Danny Dengzonpa's character in `Baby, `Khiladi` Kumar has now introduced Anupam Kher's character on Twitter through a poster and teaser video.
— Akshay Kumar (@akshaykumar) December 16, 2014
Anupam, who has essayed versatile roles in his movies, will be seen as Om Prakash Shukla, an intelligent techie in `Baby`.
'Baby' is an action thriller which also stars Taapse Pannu, Kay Kay Menon, Rana Daggubati and will hit the screens on January 23, 2015.
Watch the teaser video introducing Anupam Kher below: