New Delhi: After taking the social media by storm with a series of promotions, `Baby` makers have now formulated a new promotional strategy.
By releasing short teasers of each star's character in the movie, the makers are introducing them in a unique way.
Akshay Kumar took to Twitter to introduce his character that he is essaying in `Baby` through a poster and a teaser video from the film.
— Akshay Kumar (@akshaykumar) December 13, 2014
Akshay plays an intelligence officer named Ajay Singh Rajput who is on a mission to capture a terrorist.
The action thriller also stars Rana Daggubati, Anupam Kher, Danny Denzongpa and Taapsee Pannu in pivotal roles. The movie has been helmed by Neeraj Pandey and will release on January 23, 2015.
Watch the teaser video here: