New Delhi: Looks like there is no end to the 'Kala Chashma' fever, as it made its way to the city of oomph and swag.
Recently the track from upcoming flick 'Baar Baar Dekho' was played in Rio Olympics appertaining to the fact that India scored in Hockey.
Sharing his excitement, producer Ritesh Sidhwani said, "I'm overwhelmed by the love Kala Chashma has garnered! The song has reached out to millions of people in India and overseas. It's humbling to hear that the song was played at the Olympic Games Rio 2016, when the Indian hockey team scored a goal. It's a moment of pride and happiness for us."
As soon as the song was out, it created a trailblazing record by crossing 4.3 million views in 24 hours and topped the position on i-tunes. It was also the highest trending video on Youtube.
Directed by Nitya Mehra, 'Baar Baar Dekho' starring Katrina Kaif and Sidharth Malhotra will hit theatres on September 9.