London: Kelly Brook is promoting the Ultimo Icon bra, which calls itself the ‘21st century solution to saggy boobs’.
The bra promises to deliver the same results as having a breast uplift operation.
Brook has boosted her assets with what is claimed to be the world`s most technologically advanced bra.
The brunette is pictured modelling its effects, which are listed as uplifting the wearer`s chest and "reshaping and contouring" the breast to perfection.
This is achieved by the bra`s "complex web of microscopic fibres concealed in the compressed foam and the secret in-built Icon sling that propels the breast upwards,” the Mirror quoted an Ultimo spokeswoman as saying.
Michelle Mone, the bra`s creator, said it was so comfortable and lightweight that women would not even know they were wearing it.