Prabhakar Reddy`s ‘Prema Katha Chitram’ (PKC) is one of those low budget films backed by quirky narration, that can`t be placed under one particular genre. The reason? The film shifts gears at regular intervals only to remind us that it doesn`t fit in to the genre we think it belongs to. Even though it leaves you guessing almost till the credits, what PKC manages to achieve at the end is that it gives its viewers an experience worth their money.
Allu Arjun is popularly known as Stylish Star, and this explains why most of his films reek of style, and lack matter. However, his latest offering ‘Iddarammayilatho’ is so stylish that within few minutes into the film, you find yourself searching for substance.