India to lead second wave of IT adoption: IBM

Last Updated: Monday, September 21, 2009 - 16:20

Mumbai: India may lead the second wave of IT
(information technology) adoption as companies here kept up
investments despite the recession and seemed more
forward-looking than their counterparts globally, according to
IBM Corp.

Forty percent of Indian companies, surveyed by IBM in
July, said they wanted to be first to adopt a new technology,
while only 11 percent said they would wait till technology
was widely available.

"In India, companies have cut back less and have really
continued their investments. I think India is poised to lead
the second wave of IT adoption and small-and-medium businesses
(SMBs) are the engines driving this economic growth," IBM
Corp`s Vice President General Business and Marketing, Surjit
Channa, said to a news agency here.

"I know of many companies that suffered from the
recession but Indian companies have continued and survived...
because they seem to be more forward-looking than their
counterparts in the West and round the world," Channa said.

The recession had forced 37 percent companies world-wide
to slash their IT budgets compared to only 15 percent in
India, the survey said.

The US-based multinational has identified India as one of
its major growth markets and will continue to invest here
along with Brazil, China and Russia.

"We embarked on a geographical expansion in India and
opened 13 new offices in Tier II cities. We will continue to
invest here and in other growth markets, mainly BRIC
countries," IBM India/South Asia Director Ramesh Narasimhan
said.

IBM intends to cash in on the business coming from SMBs,
which represent more than 90 percent of all businesses and
employ over 90 percent of the world`s workforce, producing
more patents than large firms.

IBM`s General Business unit accounts for about 20 per
cent of the company`s total revenue world-wide and is one of
the fastest growing units for IBM India.

"The SMB market is, and will remain, a key focus for IBM
India. Mid-size business is important to IBM as 75 percent of
the worlds GDP comes from SMBs," Channa said.

Today, companies are under pressure to act quickly in
response to economic uncertainty and maximise returns on their
investments while improving service to customers, at lower
risk and reduced budgets, he added.

"We are reducing cost, improving service delivery and
enabling business innovation for SMBs. IBM will continue to
invest in the mid-market," Channa said.

Bureau Report



First Published: Monday, September 21, 2009 - 16:20
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