Intel plans smartphone foray with Google

Last Updated: Wednesday, September 14, 2011 - 13:00

San Francisco: With an aim to expand its presence in the computing world, technology giant Intel today announced that it has partnered with Google for accelerating
its foray into the smartphone market by the first half of 2012.

It has also promised to bring power-efficient and affordable `Ultrabooks`, a sleeker and lighter version of laptops, to the market this holiday season.

Announcing a new partnership with Google for accelerating its smartphone business foray, Intel President and CEO Paul Otellini said he was hopeful of Intel`s technology-based smartphones being launched in the market by the first half of 2012.

Delivering the opening keynote address at the Intel Developer Forum (IDF) here, Otellini also announced that Intel`s engineers were working on a new class of platform
power management for the Ultrabooks that will help in producing "always-on-always-connected computing."

Predicting that Ultrabook systems will provide the most satisfying and complete computing experience, he said Intel was working with industry partners to deliver
"mainstream-priced products beginning this holiday season for this new category of lighter, sleeker computing companions."

Industry experts believe that Ultrabooks are aimed atkeeping the market for PCs, especially laptops, alive in the wake of soaring demand for tablets and other hand-held
devices.

Terming Ultrabooks as Intel`s vision for the future, Otellini said the company was working to make these devices lighter, thinner, sleeker and more secure, along with much
longer battery life and affordable pricing. However, he did not disclose the price range for these devices.

He said that Intel engineers were working on a power management platform for these Ultrabooks that would reduce their idle platform power by more than 20 times over current designs without compromising computing performance.

Otellini further said he expects that this design change,combined with industry collaboration, will lead to more than 10 days of connected standby battery life by 2013 on a single charge.
"The advancements will aid in the delivery of always-on-always-connected computing, where Ultrabooks stay connected when in standby mode, keeping e-mail, social media and digital content up-to-date," Intel said.

The Intel chief predicted that platform power innovation will reach levels that are difficult to imagine today. Intel`s researchers have created a chip that could allow a computer to power up on a solar cell the size of a postage stamp.

Talking about Intel`s expansion in the new market segments, Otellini said the company was collaborating with Google to launch Intel technology-based smartphones running on
the Android platform.

"Our collaboration with Google will bring a powerful new capability to market that helps accelerate industry innovation, adoption and choice," said Otellini.
"I`m excited by the possibilities of this collaboration.

It will enable our customers to bring exciting new products and user experiences to market that harness the combined potential of Intel architecture and the Android platform," he said.

Today`s announcement follows up on the two companies` recent joint initiatives for the use of Intel technology on Google products, such as its Chrome operating system, Google
TV and the Android Software Development Kit.

Otellini also talked about Intel`s collaboration withcomputing security major McAfee for next-generation security in various kinds of computing devices.

Speaking at the event, Candace Worley, Senior Vice-President and General Manager, Endpoint Security at McAfee, said that Intel and McAfee have been working together
on a range of innovative hardware-assisted software security solutions.

Otellini and Worley reinforced the growing need for continued investment and innovation as billions of new computing devices are expected to connect to the Internet and with one another.

Worley introduced a new security platform that works with the hardware capabilities found in Intel processors and would provide new levels of security by operating below the operating system. This technology will be launched in a McAfee enterprise product later this year.

Otellini also announced that Intel was working with McAfee on a roadmap of security solutions that extends across the spectrum of computing, from embedded devices to cloud
technologies.

PTI



First Published: Wednesday, September 14, 2011 - 13:00

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