Nike runs first new Tiger ad since sex scandal
Disgraced golf superstar Tiger Woods debuted in his first new television ad since embarrassing revelations about extra-marital affairs emerged.
Washington: Disgraced golf superstar Tiger Woods debuted in his first new television ad since embarrassing revelations about extra-marital affairs emerged.
The advertisement for Nike – that aired on the eve of Woods`s much-anticipated return to competitive golf after a five-month layoff - featured a voice recording of the golfer`s late father appearing to talk about the golfer`s personal woes.
"I want to find out what your thinking was; I want to find out what your feelings are. Did you learn anything," the voice-over said.
Woods has admitted an adultery scandal that has seen more than a dozen women claim sexual relationships with the married father of two, destroying the squeaky-clean image that made Woods the world`s first billion-dollar sportsman.
Nike reportedly paid Woods around 40 million dollars a year.
Sponsors had sought to distance themselves from the troubled star as sordid details of his person life emerged.
But as Woods embarks on his comeback this week - teeing off at Augusta National Golf Club for the Masters - his star-appeal could be too much for firms to shun.
Play begins on Thursday, with Tiger facing 95 rivals trying to deny the world`s number one golfer a 15th major title.