Sports books not in demand at the World Book Fair

Last Updated: Friday, February 5, 2010 - 18:36

New Delhi: With Commonwealth Games round the
corner, sports may be theme of the ongoing World Book Fair
here but there seems to be very few takers of such literary

At the biennial event, which draws to a close this
Sunday, book sellers rued that 2010 CWG has hardly made any
difference in sales of sports books.

"Games or no games, our sales of books remains the
same. There is no extraordinary surge in sales due to the
Commonwealth Games. We have rather received a good response in
Frankfurt and Lahore Book Fair," Vivek Thani of `Khel Sahitya
Kendra` told reporters.

Though the theme of this edition`s event is `Reading our
Commonwealth: An International Rights Exhibition of Books on
Sports`, hardly any stall have mentioned about the October
3-14 mega-event except for the pocket book series seen at
the entrance of Diamond publishers.

Keeping in mind the Delhi Games, the theme pavilion
displayed 700 titles of around 75 publishers from across the
country on different genres of sports.

Thani said people from the fraternity have advised then
to venture into publishing other kinds of books as well.

"The books related to yoga, sports psychology and
injuries have been able to attract some interest this year.
Also physical education books are in demand from school
libraries," he said.

A representative of a leading publishing house at the
event, deemed to be the biggest book fair in the Afro-Asian
region, said, "Not a single reader so far have queried for a
book related to sports. We have earlier released books on
events like ICC World Cup, but response was not encouraging."

"We have a few titles on biographies of personalities
like Sunil Gavaskar, Sachin Tendulkar, but there is no demand
for sports related, even as the Games is nearing. We are not
even considering to publish such titles," a representative of
Penguin Books India said.


First Published: Friday, February 5, 2010 - 18:36

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