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'Shape of you' most watched international video in India

Grammy Award-winning singer Ed Sheerans 'Shape of you' is the most watched international video on YouTube in India.

'Shape of you' most watched international video in India

New Delhi: Grammy Award-winning singer Ed Sheerans 'Shape of you' is the most watched international video on YouTube in India.

The song, which released in January, also has a huge number of covers on the video sharing website.

"We knew we had a hit the day the song was released. It`s appeal is universal as can be seen by the multitude of covers in various Indian styles and languages. We`re extremely proud to say India has made this song its own," Arjun Sankalia, Director- International Music and Publishing at Sony Music Entertainment India, said in a statement.

"It naturally follows for `Shape of you` to be the most watched international video on YouTube in India and we`re looking forward to hitting 300 million views by the end of this year." 

It also topped the 2017`s` Mid-Year Top 10 Selling Digital Songs by Nielsen Music.

From Zee News

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