Chandigarh: Mahindra Renault is hoping to sell
1200 units of Logan in northern region in the current fiscal.
"We are targeting to sell 1200 units of Logan in 2009-10
compared with 1150 units sold in last fiscal in north
comprising Punjab, Haryana, Himachal Pradesh, Jammu and
Kashmir and Chandigarh," Company's Deputy General Manager,
Indrajeet Ghoshal told reporters here today.
Although the company expected to achieve flat growth
in terms of sales from north, yet it was eying to improve its
market share in midsize segment from 8 per cent to 11 per cent
by end of current fiscal in this region. "We wish to have 11
per cent market share in midsize segment in northern region in
2009-10," Ghoshal said.
During the coming festival season, the company is offering
special schemes which include car finance at a rate of 0.99
per cent or 6.99 per cent, LCD TV and two grand prizes of free
Logan Play, to push up sales. "The customers can avail these
offers when they visit the showrooms for test drive," said
Company's Senior Manager, Jasjit Singh Bawa.
"We are targeting to sell 2000 units of Logan across the
country during coming festival season," he said.
The company, which is a joint venture between Mahindra &
Mahindra and Renault, has also launched new variants of Logan
Play which carry price tag of Rs. 5.49 lakh for petrol and Rs.
6.79 lakh for diesel version.
"The new Logan Play adds a new dimension of fun and
adventure to Logan's existing value proposition of space,
fuel efficiency and economy," said Ghoshal.
Bureau Report
First Published: Tuesday, September 22, 2009, 18:22