Oxford Book Store to promote rhino conservation
New Delhi: To spread awareness about the conservation of one-horned rhinos and its habitat in Assam, Oxford Book Store has tied up with the World Wide Fund for Nature (WWF).
They will enroll customers of the bookstore and Cha Bar in the cause of conservation by contributing a small fraction of their purchase to fund the One-Horned Rhino Conservation Project.
"We will reach out to individuals of the younger generation through books and programmes to make for a better natural environment," said Ravi Singh, secretary general, WWF-India.
The partnership was announced at an event held in the capital late Thursday.
Sixteen rhinos have been killed by poachers this year. The Assam government has ordered a Central Bureau of Investigation (CBI) probe into the killings.
"The newest outlet of Oxford Bookstore in Connaught Place has stocked wildlife and environment conservation books and a green corner dedicated to WWF-India merchandise," Singh said.
More from India
More from World
More from Sports
More from Entertaiment
- Vyapam Scam: IMA president Sudhir Tiwari fears life threat
- Vyapam Scam: Mystery over journalist Akshay Singh's death continues
- Panel discussion on RSS's 'Muslim Rashtriya Manch' first Iftaar party
- MPs spend more than Rs 25 cr taxpayers' money on study tours: DNA reports
- Jhansi police launches ‘Citizen Cop’ android app
- Vyapam scam: MP medical college dean found dead in hotel, body sent for post-mortem
- Vyapam scam: Last rites of journalist Akshay Singh performed; MP CM assures of SIT probe
- Photographer captures International Space Station flying across moon
- PM Narendra Modi holds talks with Uzbek leader
- Akshay Singh's death case: MP CM assures fair probe, lambasts Oppn over Vyapam scam